The Object of Rotary
THE OBJECT of Rotary is to encourage and foster
the ideal of service as a basis of worthy enterprise
and, in particular, to encourage and foster:
FIRST The development of acquaintance
as an opportunity for service;
SECOND High ethical standards in business and
professions, the recognition of the worthiness of all
useful occupations, and the dignifying of each Rotarian’s
occupation as an opportunity to serve society;
THIRD The application of the ideal of service in each
Rotarian’s personal, business, and community life;
FOURTH The advancement of international
understanding, goodwill, and peace through
a world fellowship of business and professional
persons united in the ideal of service